Be Your Best With Gilman Hanson

Design Personal Brand

What does it mean to be our best? And HOW are we at our best? Is it just circumstances or CAN we play an active role in being our best? How are we perceived? CAN we manage what others think of us? Join Gilman as he shares with others brand influencers about who we are and what we can do to develop a strong personal brand and BE more of our authentic selves. read less
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Episode 49 - Mark Mears
Jul 12 2022
Episode 49 - Mark Mears
On this episode of BE YOUR BEST we are happy and excited to be talking with Mark Mears, who has worked as an executive throughout his 35 year career, helping build great brands such as PepsiCo, Pizza Hut, McDonald's, Frito Lay, JCPenney, NBC Universal, and The Cheesecake Factory. As a self proclaimed “growth junkie”, Mark formed LEAF Growth Ventures, a consultancy company committed to helping individuals teams and organizations find purpose and fulfilling their true growth potential while helping make the world a better place to live. He is the author of a new book coming out this fall titled The Purposeful Growth Revolution - Four Ways to Grow from Leader to Legacy Builder. Mark's personal brand ethos is: I don't want to just make money and retire, I want to make a difference and inspire. This means making a difference in the lives of others, while inspiring them to want to do likewise. Mark calls this concept, "paying it backwards". Mark's brand promise to others is: I inspire purposeful growth - a desire to help others along their growth journey. Mark's brand style is competent, confident and inspiring. I've had the pleasure of knowing Mark as a peer friend and inspiration. Thanks for chatting with me Mark! Download Transcript - Mark Mears

Episodes

Episode 49 - Mark Mears
Jul 12 2022
Episode 49 - Mark Mears
On this episode of BE YOUR BEST we are happy and excited to be talking with Mark Mears, who has worked as an executive throughout his 35 year career, helping build great brands such as PepsiCo, Pizza Hut, McDonald's, Frito Lay, JCPenney, NBC Universal, and The Cheesecake Factory. As a self proclaimed “growth junkie”, Mark formed LEAF Growth Ventures, a consultancy company committed to helping individuals teams and organizations find purpose and fulfilling their true growth potential while helping make the world a better place to live. He is the author of a new book coming out this fall titled The Purposeful Growth Revolution - Four Ways to Grow from Leader to Legacy Builder. Mark's personal brand ethos is: I don't want to just make money and retire, I want to make a difference and inspire. This means making a difference in the lives of others, while inspiring them to want to do likewise. Mark calls this concept, "paying it backwards". Mark's brand promise to others is: I inspire purposeful growth - a desire to help others along their growth journey. Mark's brand style is competent, confident and inspiring. I've had the pleasure of knowing Mark as a peer friend and inspiration. Thanks for chatting with me Mark! Download Transcript - Mark Mears
Episode 48 - Michael Guerin
Jun 15 2022
Episode 48 - Michael Guerin
Join me as I talk with Michael Guerin, a former monk, contractor, curator, writer, musician and author of a new book, Unleashed! - a heartfelt story of a man and his best friend and dog, ZeeZee. Michael’s personal brand ethos is: “Insights, entertainment, honesty, and honoring the adage to do no harm” Michael's brand style is: “Casual, self-effacing, humorous” I have had the pleasure and knowing Michael as a peer, friend and inspired author for over 30 years. Here’s what to expect: I talk with major thought leaders about what it means to be their best. Think of it as a good story that may help you gain insights about what it means to be at the top of your game. Download Transcript - Michael Guerin
Episode 47 - Tucker Robbins
May 25 2022
Episode 47 - Tucker Robbins
This week I talked to Tucker Robbins, Eco Designer. Tucker’s personal brand ethos is: Be intuitive.  Tucker’s mission: Make ways to nurture the planet and humanity through salvage and the arts.  Tucker’s brand promise to others is: Kindness, wholistic, purposeful Tucker's brand intention: I am an agent of change & perspective. Connecting the city to the desert, the rainforest to the makers, and trash to treasure. Download Transcript
Episode 46 - Don Johnson
Apr 29 2022
Episode 46 - Don Johnson
Join me as I talk with Don Johnson, Creative Coach and Speaker. Don's personal brand ethos is: "I do my best to live in alignment with my highest values." Don’s brand promise to others is: "Honest writing that leaves a reader with practical tools, a dash more hope. And a smile on their face" Dan's brand style is: "You're going to get all of me, the wins, the losses and the learnings." Download Transcript - Don Johnson
Episode 45 - Alla Rogers
Apr 15 2022
Episode 45 - Alla Rogers
BE YOUR BEST PODCAST #45 Join me as I talk with Alla Rogers, has been an artist, art dealer, curator and cultural connector for 32 years in Washington DC.    Alla’s personal brand ethos is: “Personal authenticity and knowledge of my subject matter”   Alla’s brand promise to others is “I will generously share what I know”   Alla’s brand style is “accessible, open and knowledgeable”   Download Transcript here.
Episode 44 - Rob Cressy
Mar 27 2022
Episode 44 - Rob Cressy
Join me as I talk with Rob Cressy, a good friend, Creating Coach and Speaker, whose purpose is to be a positive force for good that leads others to what's possible. Rob is currently working on a new digital platform around personal growth called “I am great” Rob’s brand promise is “I am a champion for you” Rob’s brand style is “inspiring, fun, creative, unique and personal.” Rob’s personal mantra is “Today is going to be a great day.” Download Transcript
Episode 43 - Joan Apter
Mar 9 2022
Episode 43 - Joan Apter
Join me as I chat with Joan Apter, a good friend, healer, and longtime inspiration, who helps uplift people around the world by empowering them through education, community building and fun. Joan’s brand promise is: “I enhance and empower your life”  Joan’s brand style is “Interested, interactive, enthusiastic”   Joan’s personal mantra is “sharing higher understanding” Here’s what to expect: I talk with major thought leaders about what it means to be their best. Think of it as a good story that may help you gain insights about what it means to be at the top of your game. Download Transcript
Episode 42: Deane Armstrong
Feb 20 2022
Episode 42: Deane Armstrong
Episode description not available.
Episode 41: Indra Rinzler
Feb 6 2022
Episode 41: Indra Rinzler
Join me as I talk with Indra Rinzler, an expert in Vedic astrology and enneagram personality readings, a publisher and author, and a guiding light for people. Indra has traveled the world, having visited over 56 counties visiting Ashrams and communities, teaching others Awakening. Indra has been a global trader for twelve years, visiting and buying in marketplaces all over the world importing and selling handcrafts. And for 10 years he has been a book publisher of children's picture books on nature themes. Indra’s brand promise (to others) is “to help you awake up to who you really are” Indra’s brand style is “I work to help people to live beyond their conditioned stories and to live more in the moment.” Indra’s personal mantra is “Love” Download Transcript: DPB_41_Indra_013122_audio
Episode 40: Gary Esposito
Jan 24 2022
Episode 40: Gary Esposito
Join me as I talk with Gary Esposito, Partner and Chief Strategy Officer of the ZUNDA GROUP, a nationally recognized brand package design group. Gary has led and managed design and creative teams at ZUNDA for many clients such as Henkel, Unilever, Newman’s Own, Saputo, Dannon and many others. Gary’s brand promise is “At the heart of great brands are great relationships. Intimately understanding the needs of a brand’s stakeholders, and ultimately of its consumers, and then becoming “one of them.” These relationships allow us to challenge conventional wisdom. Because, at the end of the day, if we didn’t explore every possible scenario which might impact a brand’s transformation , we haven’t done our job.” Gary’s brand style is “approachable expertise” Gary’s personal mantra is “do what you love, and you’ll be great at it” I have had the pleasure of knowing Gary for a long time as a good friend and as competitor on many brand packaging projects. Gary lives a strong personal brand which is twofold: One, be damned good at what you do. The second, is to do it in a way that is unique to you. Download Transcript: DPB Podcast Transcript_Gary Esposito
Episode 39: Santa Claus
Dec 16 2021
Episode 39: Santa Claus
Join me as we replay our chat with Santa Claus, of Reindeer Gifts, based in the North Pole. Santa’s mission is to fly around the world giving gifts to all the children on planet Earth in one night. Santa’s ethos is “I’m happiest giving gifts and joy to all children”. Santa’s brand promise is “I deliver fun, joy and surprise every Christmas Eve”. I have had the pleasure of knowing Santa as an inspiration and one who cares deeply - I’m impressed by his dedication, abilities to drive flying reindeer, drop down chimneys and consistently year after year give wonderful gifts to children.
Episode 38: Winston Sordoni
Dec 1 2021
Episode 38: Winston Sordoni
Join me as I talk with Winston Sordoni,  Chief Design Officer at Hanson Design. Winston’s mission is to “do the best design possible for clients to be their best” Winston’s mantra is “Listen”. “Design is not a science and tends to move away from explicit answers. There are many solutions to a design problem” Winston’s design intention is  “It's through analogy and context that the design starts to take form. The meaning emerges in the space between the concepts” I have had the pleasure of knowing Winston for a while as friend, collaborator and as a designer - I’ve been inspired by his creativity, deep thinking process and his sincerity to want to help others.
Episode 37: Emily McGill
Nov 16 2021
Episode 37: Emily McGill
Join me as I talk with Emily McGill,  Broadway publicist, Tarot reader and a story telling strategist.  One thing Emily stresses to her audience is ‘the magic is already within you’. Emily’s value proposition is  “Learn to listen to yourself and then amplify it out to the world” Emily’s brand ethos is “Tap into the magic” Emily’s brand promise to others is  “Together, let’s share your magic with the world” I have had the pleasure of knowing Emily as a recovering ‘Broadway publicist. I’ve been inspired by Emily on her mission to ‘amplify marginalized voices’. Here’s what to expect: I talk with major thought leaders about what it means to be their best. Think of it as a good story that may help you gain insights about what it means to be at the top of your game.
Episode 36: Joel Metzger
Oct 29 2021
Episode 36: Joel Metzger
Join me as I talk with Joel Metzger, director and producer of an online exploration about inner strength. One thing Joel stresses to his audience is ‘find the qualities that enable you to face extreme challenges’. Joel’s value proposition is “it is important to find inner strength”. Joel’s brand ethos is “I got to be in sync with what is churning inside me” I have had the pleasure of knowing Joel for a long time as a creative puppeteer, truth seeker, animation video story teller, and as a good friend. I’ve always been inspired by his creative thinking ,directness and his commitment to helping others see their inner strength. In 1983 Joel had a severe car accident that changed his life dramatically and became very meaningful for going forward.
Episode 35: Craig DeLarge
Oct 21 2021
Episode 35: Craig DeLarge
Join me as I talk with Craig DeLarge, MBA, PPH, CPC, who is a Digital Health Strategist, Mental Health Advocate & Educator, and educator change leadership trainer, facilitator, and coach. Craig is an adjunct business professorship at Temple University and is Marketing Director with the Sauna Health, a digital mental health startup. Craig has also worked in diverse collection of healthcare and education organizations, namely Johnson & Johnson, GSK, Nova Nordisk, Merck, Takeda Pharma International in Singapore The National Alliance of Mental Health in the US, Philadelphia University, St. Joe's University,  Chestnut Hill College, Penn State, Great Valley and Temple University Fox Business School. Craig’s mission is to improve health and develop leaders through the intersection between digital health and mental health. I have had the pleasure of knowing Craig for a long time as a colleague and friend. Everything Craig does is about helping others towards new and better understandings of appreciating the value of mental health.
Episode 35: Donna
Oct 14 2021
Episode 35: Donna
Episode description not available.
Episode 34: Tina Lindgreen
Sep 9 2021
Episode 34: Tina Lindgreen
Please join me as I talk with Tina Lindgreen, Founder / CEO of WAFA – the Water, Air, Food Awards - Leading the brand and creating influence for WAFA around the world. WAFA (Water Air Food Awards), founded in 2008 and head­quartered in Copenhagen, is a forward-thinking, international grassroots NGO committed to ensuring healthy water, air, food, and cli­mate on planet Earth. Tina’s brand promise is ‘Together we will save lives’ Tina’s brand ethos is “Know Myself” Tina’s value proposition is “ I’m focused on providing impact and value for silent heroes and the supporters of silent heroes.” Tina’s brand style is: “loose, kind, open, attentive, present, grounded, and a female leader” I have had the pleasure and knowing Tina for a while as a good friend and as a client - I’ve been  impressed by her commitment to WAFA and helping save lives around the world.
Episode 33: Mitch Ditkoff
Aug 25 2021
Episode 33: Mitch Ditkoff
Join me as I again talk with Mitch Ditkoff, renowned storyteller, facilitator and catalyzer for over 30 years. As the leader of Idea Champions, Mitch has led many corporations, teams and individuals to discover their hidden genius. Mitch has authored 6 books  - 2 books on storytelling, 1 business fable and 3 books of poetry. Recently Mitch started a new course, The Year of Living Creatively, which is 2-month online course on manifesting a new big bold project. Mitch’s new mission is to cultivate curiosity, boldness and creativity. Mitch’s mantra is “Be a catalyst for others greatness” His brand promise is  “Let’s unleash your brilliance” I have had the pleasure of knowing Mitch for a long time as creative partner on many projects. Everything Mitch does is about ‘pushing the envelope’ towards new and better understandings of appreciating and enjoying life. Transcript: Be Your Best Podcast Mitch Ditkoff Transcript #33
Episode 32: Prentiss Uchida
Aug 11 2021
Episode 32: Prentiss Uchida
Join me as I talk with Prentiss Uchida, former CEO of both private and public corporations and now business consultant who refers to himself as an entrepreneur whisperer. One thing Prentiss stresses to his clients to try is to ‘sell at the highest optimal price until you reach resistance’ and ‘Let’s go and get the first rejection’ Prentiss’s value proposition is  “It is about helping you to reach your goals“ Prentiss’s brand ethos is “it’s all about learning - you are a learning machine” Prentiss’s brand promise to others is “I am your change agent” I have had the pleasure of knowing Prentiss for a long time as a smart business leader, truth seeker and as an accomplished advisor to CEO’s. I’ve always been inspired by his creative business thinking, ‘direct’ processes, and his commitment to helping others succeed.
Episode 31: Bruce King
Jul 19 2021
Episode 31: Bruce King
Join me as I talk with Bruce King, author and director of the Ecological Building Network that promotes and fosters building to draw down and safely store carbon to heal the climate. After publishing ‘The New Carbon Architecture’ four years ago, Bruce is working on his next book titled “Build Beyond Zero’, which is a ‘shout out for a very cool thing emerging on Earth’. #bruceking #buildbeyondzero #newcarbonarchitecture #design #personalbrand #global #brucekingOKOK #build #bruce-king #ecobuildnetwork #brandstrategy #beyourbest #humanpotential #gilmanhanson #designpersonalbrand Download Transcript: Be Your Best Podcast Bruce King Transcript