Mastering the Art of Small Business Public Relations [Lyall Mercer]

The Kick - Exciting growth in your business

Sep 15 2020 • 20 mins

When dealing with the public, all businesses have both the opportunity and responsibility to have clear communication with the market and potential customers.

Handling both the upside and downside of business in the public arena is where expertise in public relations is essential. While big business and corporates may rely on PR firms, there are some basics that small business operators can learn and implement in order to keep public goodwill in the market.

Today The Morning Kick host, Andrew Pitchford will be speaking with Lyall Mercer, founder of Mercer PR to get some tips for your small business on how to have a PR strategy in place. Some ideas you can deliver and we will talk about the value of having a connection with a PR firm and when you should be talking to them.

► PUBLIC RELATIONS ► CORPORATE COMMUNICATIONS ► MEDIA STRATEGY ► ISSUES AND REPUTATION MANAGEMENT

Download the Thrival Plan - https://www.excitemedia.com.au/thrival-plan/ Join our Business Thrival Mastermind Group - https://www.facebook.com/groups/businessthrivalmastermind/

Visit Excite Media for website design and digital marketing services https://www.excitemedia.com.au/ https://www.facebook.com/excitemedia

Connect with Lyall Mercer online https://www.linkedin.com/in/lyallmercer/ https://mercerpr.com/