Accounting High: Sophomore Year

Accounting High

Accounting High is the premier practice management podcast for tax and accounting firms. Join us for some fun and oftentimes colorful conversations about the accounting and tax industry. We are the next generation of accounting professionals questioning the state of the accounting profession. read less
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Episodes

204 The Uprising of the Next Generation of Accountants (feat. Mike Manalac, CPA)
4d ago
204 The Uprising of the Next Generation of Accountants (feat. Mike Manalac, CPA)
Episode 204 FACULTY: Mike Manalac, CPA CLASS: #TheGuide In this episode, Scott interviews Mike Manalac, CPA, Accounting Manager at Google. Mike shares his journey from working at Walmart.com to his current role at Google, highlighting experiences and lessons learned along the way. The conversation delves into topics such as work-life balance, the transition from public accounting to industry, creating resources for professionals in similar transitions, and making accounting more engaging and appealing to a broader audience. Shout Outs: Eminem, Greg Kyte Chapters: 01:26 Introducing Mike 07:12 Working at Walmart.com 10:50 Working at Google 13:50 Learning How to Balance Fun 15:56 A Long Commute 18:18 Making Resources for Going from Public to Industry 29:59 Mike's Content 31:43 The Uprising 39:52 Making Accounting Cool 41:55 Getting Accountants out of their Shells 49:40 Final Thoughts  Connect With Us On Linkedin! Mike Manalac https://www.linkedin.com/in/mikemanalac/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ Tags: accounting profession, CPA exam, industry jobs, public accounting, overworked accountants, underpaid accountants, accounting stereotypes, next generation accountants, accounting uprising, AICPA, 150-hour rule, higher education, Big Four, remote work, accounting skills, competitive advantage, dream job, Google, LinkedIn content, creative accountants --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
203 Scaling a Million Dollar Practice (feat. Andrea MacDonald, CPA)
14-04-2024
203 Scaling a Million Dollar Practice (feat. Andrea MacDonald, CPA)
Episode 203 FACULTY: Andrea MacDonald, CPA CLASS: #Shoperations In this podcast episode, Scott interviews Andrea MacDonald, CPA, and CEO of Pro Tax & Accounting LLC. Andrea shares insights into her journey of starting and growing her accounting practice, highlighting key milestones, challenges, and successes along the way. From the inception of her practice to firm acquisitions and mergers, Andrea discusses her experiences in building and managing a successful accounting firm. The conversation also touches upon topics such as growth goals, hiring strategies, leveraging technology and community, cultivating positive habits, overcoming challenges, and future plans. Shout Outs: Micheal Ly, Sharron at Pro Tax & Accounting LLC, QuickBooks, FreshBooks Chapters: 01:23 Introducing Andrea 04:52 Starting Her Practice 07:42 Firm Stats in the Early Years 11:11 Firm Acquisition 12:20 Growth Goals 14:52 Handling a 1 Million Dollar Firm 16:59 Hiring Her Son 20:13 The Big Merger 23:48 Apps and Community 30:16 Positive Habits 32:36 Hard Times 35:04 What's Next for Andrea? 36:26 Parting Advice 37:11 Andrea Getting Out of the Way Connect With Us On Linkedin! Andrea MacDonald https://www.linkedin.com/in/andrea-macdonald-cpa-ctc-4704042b/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ Tags: accounting career, firm growth, million-dollar practice, accounting acquisition, firm merger, accounting franchise, service-based businesses, profitability challenges, eos implementation, virtual team, bookkeeping management, family employees, accounting partnerships, app community, accounting conferences, public speaking, positive mindset, business pivots, vision planning, client delegation --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
202 Fiscal Doctor with a Millennial Mindset since 1962 (feat. David Bergstein, CPA)
07-04-2024
202 Fiscal Doctor with a Millennial Mindset since 1962 (feat. David Bergstein, CPA)
Episode 202 FACULTY: David Bergstein, CPA CLASS: #TheGuide In this episode, Scott interviews David Bergstein, a CPA, covering various aspects of David's journey in accounting and his insights into the profession from his decades of experience. They discuss topics such as the relevance of becoming a CPA for young people, marketing strategies for accounting firms, the future of the accounting profession including automation and remote firms, strategies for firm growth, and the bright future ahead. Shout Outs: Ed Mendlowitz, Roman Kevchak, Randy Johnson, Randy Crabtree, BotKeeper Conference, Prime Global Conference, BKR Conference, QBO, Xero, Sage, Zoho Chapters: 02:53 How Dave got into Accounting 06:40 What Dave Does Now 08:38 Pickleball 09:01 Introducing Accounting in the Classroom 11:38 Should Young People Become CPAs? 15:53 Marketing and Positioning 18:34 The Future of Accounting 20:37 Do You Need to Hire A CPA or Not? 22:26 Automation 23:44 Remote Firms 28:58 Firm Growth 31:57 The Future is Bright 36:41 Dave's Future Plans 39:19 Choosing Software 42:20 Conclusion Connect With Us On Linkedin! David Bergstein https://www.linkedin.com/in/davidbergstein/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ Tags: fiscal doctor, accounting advisor, marketing positioning, millennial mindset, hiring CPAs, remote firms, accounting automation, firm growth, pickleball enthusiast, continuing education, FBI aspirations, IRS agent, choosing software, accounting future, accounting publications, professional services, accounting deadlines, accounting professor, career advice, accounting excitement --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
201 Marketing to Attract More of What You Love (feat. Karen Reyburn, CPA)
31-03-2024
201 Marketing to Attract More of What You Love (feat. Karen Reyburn, CPA)
Episode 201 FACULTY: Karen Reyburn, CPA CLASS: #SocialStudies In this podcast episode, Scott interviews Karen Reyburn, CPA, and owner of We are PF. Karen talks about building her brand and business, highlighting the importance of authenticity, creativity, and adaptation in the evolving landscape of accounting and business consulting. From the origins of her brand colors to her approach to social media marketing, Karen provides valuable lessons and experiences that resonate with entrepreneurs and professionals alike. Shout Outs: We are PF Chapters: 00:00:00 Introduction 00:06:51 Being Unique by Being Yourself 00:09:26 Origin of the Brand Colors 00:20:49 Social Media Creativity 00:30:39 Makeup of the Business 00:32:08 Karen's Author Journey 00:48:23 The Second Book 00:50:36 Pivoting with Clients and then Losing Them Connect With Us On Linkedin! Karen Reyburn https://www.linkedin.com/in/karenlreyburn/ We are PF https://wearepf.com/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ Tags: accountant marketing, building accounting brand, branding for accountants, creative accountants, marketing coaching, Scottish accountants, CPA creativity, accounting firm culture, accounting niches, ideal clients, business growth, author insights, self-publishing books, accounting industry, audience focus, brand colors, brand identity, marketing strategy, entrepreneurial mindset, business pivots --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
199 Hot Girl Taxes and the Hot Girl Life (feat. Katherine Studley)
17-03-2024
199 Hot Girl Taxes and the Hot Girl Life (feat. Katherine Studley)
EPISODE 199 FACULTY: Katherine Studley CLASS: #SocialStudies In this episode Scotty interviews Katherine Studley, the Co-founder of Prisma Tax Group and the Founder/CEO of The Only Consultant. The episode takes the audience through Katherine's unique journey, from public accounting to becoming the go-to accountant for spicy content creators in the adult industry. The discussion unfolds the challenges and successes of building a firm with extraordinary growth, navigating a buyout, and overcoming marketing challenges in a specialized niche. Shout Outs: Zoho  Chapters: 00:02:12 Introduction 00:04:09 Finding OnlyFans 00:06:39 Becoming the Accountant for Hot Girls 00:07:42 Building a Firm without doing the Taxes 00:11:10 Crazy Growth 00:16:16 Scott's Only "Only" Client 00:17:07 Social Media Marketing Challenges 00:19:24 Leaving a Partner 00:22:21 The Very Specific Needs of the Niche 00:26:34 Different Types of Clients 00:27:38 Sugar Baby Taxes 00:36:55 Katherine's Parents 00:38:21 The Team 00:40:30 Biggest Mistakes 00:41:44 Client Boundaries in the Niche 00:45:21 Current State of the Firm 00:50:22 Marketing to the Niche 00:51:47 Social Media Platforms Connect With Us On Linkedin! Katherine Studley https://www.linkedin.com/in/katherine-studley/ The Only Consultant https://www.theonlyconsultant.com/ Prisma Tax Group https://www.prismatax.com/ Scotty OKR Scarano https://www.linkedin.com/in/scottscarano/ Accounting High https://www.linkedin.com/company/accounting-high/ https://www.accountinghigh.com/ Tags: sex work, only fans, sugar baby, stripper, adult industry, content creator, tax tips, sex workers, judgment-free, tax help, friendly, accountants, prisma tax, the only consultant, katherine studley, accounting, bookkeeping, tax deductions, accounting firm --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
198 The Timesheet Debate: Ed Mendlowitz vs Ron Baker (An Epic Installment in the Saga of Time)
10-03-2024
198 The Timesheet Debate: Ed Mendlowitz vs Ron Baker (An Epic Installment in the Saga of Time)
EPISODE 198 FACULTY: Ed Mendlowitz & Ron Baker CLASS: #TheGuide In this episode, we have a debate on the highly contested topic of timesheets with the accounting profession's heavyweights Ed Mendlowitz and Ron Baker. Listen to find out if timesheets are still essential to running a practice, or if they are the cancer of the profession. Chapters: 00:04:51 Introductions 00:06:24 Setting the Stage 00:07:50 Opening Remarks: Ed Mendlowitz 00:09:34 Ron's Rebuttal 00:12:53 Counter Argument by Ed 00:14:38 Timesheets Create an Artificial Ceiling 00:15:26 The Problem with Cost + Pricing 00:17:00 You Can't Manage People 00:18:49 Other Professions Who Bill by the Hour 00:21:22 Can Ed Go Without Timesheets? 00:23:24 Ron Argues that Timesheets aren't Necessary for Management 00:29:19 The Future of Accounting is Being Different 00:34:12 Inspiring your Employees 00:37:17 Inspiring the Next Generation Shout Outs: Jody Grunden, Jody Padar, Jody Thompson, Jason Blumer Tags: timesheets, time tracking, value pricing, subscription model, accounting firm management, CPA firm leadership, mentorship, managing people, client relationships, advisory services, specialization, talent retention, systems, processes, fixed fees, automation, AI, ChatGPT, organic growth, professional development, mindset shift, inspiring employees --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
197 Finding Kindness, Partners, and Limitless Opportunities in Accounting (feat. Alicyn McLeod, CPA)
03-03-2024
197 Finding Kindness, Partners, and Limitless Opportunities in Accounting (feat. Alicyn McLeod, CPA)
2024 Accountant Bracket Challenge nominate the top 5 things in your accounting life for a chance to win an Apple Vision Pro nomination period closes March 9th enroll today at abc.accountinghigh.com EPISODE 197 FACULTY: Alicyn McLeod, CPA CLASS: #Shoperations In this podcast episode, Scott engages in a conversation with Alicyn McLeod, founder of Atlanta Tax. The episode navigates through Alicyn's journey into the world of accounting, highlighting the impact of significant events like the recession, the rise of smartphones, and the emergence of cloud technology. Alicyn shares insights into her decision to start her own firm, the role of social networks in her professional growth, and the initiation of her podcast, Underwithheld. The discussion delves into the dynamics of building and managing a team, forming partnerships, addressing operational challenges, and leveraging tools and technology to enhance firm operations.  Shout Outs: Trevor McCandless, Drake Tax Software, Adam Markowitz, Jason Statham of Realize  Chapters: 00:05:43 Introducing the Mother of Tax Twitter 00:07:29 Alicyn's Journey to Accounting 00:14:56 The Recession, Rise of the SmartPhone and the Cloud 00:20:52 Starting Her Own Firm 00:25:07 Impact of Social Networks 00:31:42 Starting a Podcast 00:35:01 Starting Up a Team 00:38:07 Partnership with Sarah 00:41:23 The Secret to a Good Partnership 00:43:51 Operational Difficulties 00:46:26 Tools and Technology 00:49:54 Partner Roles and Systems 00:54:18 New Firm Name Origin 00:58:37 No Emergencies in Accounting 01:02:03 Conclusion --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
195 Making Order Out of Chaos (feat. Meghan Blair)
18-02-2024
195 Making Order Out of Chaos (feat. Meghan Blair)
The 2024 Accountant Bracket Challenge ABC Tournament Nomination period closes March 9, 2024 Enroll today at ABC.accountinghigh.com Episode 195 FACULTY: Meghan Blair  CLASS: #TheGuide In this episode, Scott engages in a conversation with Meghan Blair, the former owner of Fogged In Bookkeeping. The episode covers Meghan's journey in the accounting world, her early adoption of remote work, the impact of COVID on her business, the decision to sell the firm, her experience with GrowthLab, and the unique perspective of neurodivergence in leadership. Shout Outs: GrowthLab, Karbon Chapters: 00:00:00 Intro 00:13:30 Introduction 00:19:09 Why Meghan Does Accounting 00:24:22 Being Remote Before Everyone Else 00:27:49 Working Remotely in the 2010s 00:30:11 When COVID Hit 00:39:13 Selling the Firm 00:40:23 Growth Lab 00:45:52 Neorodivergencey and Leadership 00:50:23 Post-Sale Sabbatical 00:57:15 Going Back to School 00:59:59 Neurodivergence 01:07:10 Visionary not Integrator and Compatibility 01:14:31 Harvard and Parting Advice Tags: Burnout, Neurodivergence, Leadership, Entrepreneurship, Accounting Industry, Bookkeeping, Business Exit, Work-Life Balance, Self-Care, Career Change, Career Journey, Business Growth, Business Operations, Remote Work, Working Mothers, Diversity & Inclusion, Higher Education, Mental Health, Self-Worth, Personal Growth --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
193 QuickBooks and Beyond: Adventures in Accounting (feat. Alicia Katz Pollock)
04-02-2024
193 QuickBooks and Beyond: Adventures in Accounting (feat. Alicia Katz Pollock)
Episode 193 FACULTY: Alicia Katz Pollock CLASS: #TechTime TITLE: QuickBooks and Beyond: Adventures in Accounting In this podcast, Scott interviews Alicia Katz Pollock, a seasoned technology trainer at Royalwise Solutions Inc. They discuss Alicia's experiences in training, bookkeeping, being on the Intuit Roadshow, and mind opening experiences with traditional medicines. On the Road with Intuit's Roadshow Mac Trainer The Origin of Royalwise The Quickbooks Community Being On Stage at Quickbooks Connect Learning Management System Bookkeeping at Royalwise Challenges in Training Bookkeepers A Pioneer of Zoom Opening the Mind Future Visions The Team Opening the Mind Teaching as a Creative Outlet Words of Wisdom Shout Outs: Laura Redmond, Michelle Long, Alison Ball, Aaron Walsh Dyer, Liz Scott, Bryce Forney, Stacey Kildall, Heather Satterly, Jennifer Dymond, Jeff Black, the Royalwise team, Cypher Learning, Quickbooks Trainer Writer Network [00:02:09] On the Road with Intuit's Roadshow [00:04:03] Mac Trainer [00:06:57] The Origin of Royalwise [00:08:07] The Quickbooks Community [00:12:27] Being On Stage at Quickbooks Connect [00:16:42] Learning Management System [00:19:36] Bookkeeping at Royalwise [00:22:19] Challenges in Training Bookkeepers [00:23:58] A Pioneer of Zoom [00:27:18] Opening the Mind [00:30:49] Future Visions [00:35:48] The Team [00:38:36] Opening the Mind [00:41:59] Teaching as a Creative Outlet [00:43:12] Words of Wisdom --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message
192 Teaching Bookkeepers and Tax Preparers to Communicate Better (feat. Nancy McClelland, CPA)
28-01-2024
192 Teaching Bookkeepers and Tax Preparers to Communicate Better (feat. Nancy McClelland, CPA)
Episode 192 FACULTY: Nancy McClelland, CPA CLASS: #TheGuide TITLE: Teaching Bookkeepers and Tax Preparers to Communicate Better  In this podcast episode, Scott interviews Nancy McClelland, CPA, Owner of Nancy McClelland LLC, also known as The Dancing Accountant. The conversation covers the origin story of The Dancing Accountant, all the way to tax season in Mexico. They discuss the rivalry between bookkeepers and tax preparers, biases in the accounting profession, and dispelling perceptions versus the reality of being a professional. Origin of the DancingAccountant How Nancy became an Accountant The Bookkeeper and Tax Preparer Rivalry Challenges of Becoming a CPA Biases in the Profession Banding Together to Help Small Businesses Perception vs Reality: Not Being a Unicorn Compassion Tax Season in Mexico Shout Outs: Blake Oliver, Gaynor, Nayo Carter-Gray, John Garrett, Randy Crabtree, Twyla Verhelst, FreshPAC, DigitalCPA, Quickbooks Connect, SleeterCon, Bridging the Gap, NATP [00:02:09] Origin of the DancingAccountant [00:08:04] How Nancy became an Accountant [00:14:47] The Bookkeeper and Tax Preparer Rivalry [00:17:05] Challenges of Becoming a CPA [00:21:25] Biases in the Profession [00:25:32] Banding Together to Help Small Businesses [00:27:30] Perception vs Reality: Not Being a Unicorn [00:43:56] Compassion [00:56:26] Tax Season in Mexico --- Send in a voice message: https://podcasters.spotify.com/pod/show/accountinghigh/message