64 - The Human Side of PR: How Personal Connections Drive Business Success with The Lilian Raji Agency's Lilian Raji

Your host, Jeff Arnold, interviews the President of The Lilian Raji Agency, Lilian Raji. Lillian shares her 20-year journey in PR, detailing her transition from luxury goods to real estate and emphasizing the importance of storytelling in PR campaigns. She reflects on personal experiences, including her mother's passing, which reshaped her professional outlook. The conversation highlights effective PR strategies for entrepreneurs, the challenges faced, and the lessons learned, underscoring the human element in business relationships.

Want to learn more about Lilian's work? Check out her website HERE.

Connect with Lilian on LinkedIn.

Think you'd be a great guest on the show? Apply HERE