People say that to make an impression, you'll have to open your mouth. While that is physically impossible in the virtual world of the Internet, saying your piece is not entirely difficult to do. Thanks to forums and discussion boards, you can leave a comment or start a discussion thread about virtually any topic from anywhere in the world. And yes, you can even leave comments to drive traffic to your blog and increase your readership.
Leaving effective comments
You're probably old enough to know that not every comment that gets thrown into an opportunity for interaction creates the desired effect, much less become appreciated by those who hear or read it. If you don't use this technique carefully, you will either waste the opportunity or simply allow it to create the wrong impression. Here are 7 ways you ought to do it:
Choose the sites you leave comments on
Ever wondered why Tiger Woods is great? Because he chooses his battles well. You'll never find Woods swinging his club at a lesser known tournament – not because he's a snob but because he focuses on the games that truly matter and on being on equal ground with other greats.
Keep this in mind before you leave comments on a website. Just because you have the burning need to drive traffic to your blog doesn’t mean you can just drop by a site – any site – and write there.
Choose the sites and blogs whose forums you participate with. Find out if the site deals with a topic or subject related to your very own blog. Practice only purposeful commenting – the kind where you leave only well-crafted comments on sites that will help build the buzz about your blog.
If the site is completely irrelevant but you have the urge to leave a comment, do so only during your spare time. Otherwise, focus your energies only on more productive activities.
Know what you're saying
Before you leave a comment with the purpose of driving traffic to your blog, at least write one that is useful. Your goal is to be noticed AND respected for your opinions so leaving useless and dead end comments such as 'Cool!' and 'Way to go!' just won't cut it.
If this is the best you can do, forget about leaving comments right now and focus on other strategies to drive traffic to your blog. Better avoid this technique than be embarrassed or be viewed as lame or mediocre.
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