Turning Your Content Into A Customer Acquisition Channel

You Inc. Podcast

25-05-2022 • 32 mins

On this episode of the You Inc. podcast, we catch up with Araminta Robertson, the founder and managing director of Mint Studios, a UK-based full service content marketing agency that helps companies turn their content into a customer acquisition channel. We discuss how to crack organic content distribution, conversion tracking and attribution, the potential of content marketing over advertising, the relevance of blogging in 2022, and so much much more.

If you are a first-time entrepreneur, a creative, or just somebody looking forward to building their own personal brand, subscribe to our FREE newsletter! The first ten subscribers would get a FREE subscription to Instoried, an AI content creation tool that uses sentiment analysis, plagiarism detection, and a grammar checker to make your writing emotionally engaging content: https://blog.saikatpyne.com/#/portal/signup/free

--- Send in a voice message: https://anchor.fm/you-inc/message