Uplink Marketing Podcast

Learn more about The Story Cycle: https://storycyclebook.com/ Learn more about Robert Carnes: http://www.jamrobcar.com/ Check out Green Mellen: https://www.greenmellenmedia.com/ Work with Uplink Marketing: https://uplinkmarketing.com

Jenny is an independent SEO Consultant with more than 12 years of experience helping companies and content creators generate brand awareness, traffic, and conversions with SEO. Jenny is passionate about her field, and is a frequent speaker on SEO and website marketing. She has taught SEO at WordCamps around the country, NAIS, EdNET, PRSA, Business Marketing Association, and various digital marketing organizations. She is on the faculty for the American Marketing Association and has taught SEO to thousands of marketers over the past 12 years. https://jennymunn.com/ ----- https://uplinkmarketing.com Hosted by Evan Chasteen: https://evanchasteen.com

Today's guest is John Horn. John is a Managing Partner at StubGroup, a Premier Google Partner ranked in the top 1% of all Google Partners worldwide. John has taught digital marketing to over 85,000 students online and spends his days looking for ways to keep at the cutting edge of the digital advertising world, equipping the team at StubGroup to provide excellent service to their clients and speaking with businesses looking for an effective PPC management solution. John lives and breathes PPC and he can talk for hours on campaign types, bidding strategies, keyword structure, and so on, but what really excites him is figuring out how to use those technical abilities strategically for each client's unique scenario. ------------------------------------------------------------   For more on John's work at StubGroup: https://stubgroup.com Download our free marketing assessment: https://uplinkmarketing.com/free

Breanna Honeycutt is the VP of sales for Nextep. Having been with the company since 2006, she's seen Nextep through tough times including the economic downturn and the pandemic but also through tremendous growth. Christy Hrencher has years of experience in the B2B world and leads the Nextep marketing team in everything from branding to digital, communications, and technology. Breanna and Christy have worked together for almost seven years and have managed - along with the help of many talented peers - to bridge the gap between sales and marketing while delivering winning results and content across multiple audiences and industries - and they have fun doing it! Learn more at: https://nextep.com Take our free marketing assessment: https://uplinkmarketing.com/free

Alan McNaron is the Founder and Director at Orange Identity, a creative agency specializing in strengthening brands by showcasing their differences. After ten years of marketing experience, Alan has mastered the art of clear and efficient communication. Today, he tells us all about elevator pitches. After today, you'll learn what makes them effective, how to know if they're effective, and where you can fill in the gaps. Learn more about Orange Identity: https://orange-identity.com Download our free marketing assessment: https://uplinkmarketing.com/free

With over two decades of project management experience spanning international project logistics to product development, Cody has learned a thing or two about how to get projects done and has found his project management home in the creative brand and marketing industry. If you’re trying to find Cody, your best bet is a local PBR dispensary or his front porch in Atlanta, where he currently resides with his wife, Mary London. ------ Download our free marketing assessment: uplinkmarketing.com/free

Joe and Tim met in college, where they became serial collaborators and learned how to successfully promote ideas (and get in trouble with the school administration) using solid tech and design. That was ten years ago. Having spent much of the meantime in corporate environments (getting in less trouble), they now operate Maniac, an unagency that makes marketing your business way less complicated. Their goal? To deliver exceptional experiences for their clients and accountable marketing based on strategic design and teachable tech. No more headaches. Learn more about Maniac: maniac.agency ------------------- Download our free marketing assessment (no email address required, just click download): uplinkmarketing.com/free

Ben and Carter interned at Uplink Marketing for the Summer of 2021. They brought unique and fresh perspectives and asked great "why" questions that our team benefitted from. We wish them well as they head off to the next school year! Ben Segars graduated from Cambridge High School in 2021 and is set to attend the University of Oregon in the fall. He enjoys attending sporting events and playing video games. Carter Benson attends Alliance Academy for Innovation in Cumming, GA and loves queso and mechatronics (not at the same time). ---------------------------------------------------- Download our free marketing assessment: uplinkmarketing.com/free Learn more about Uplink Marketing: uplinkmarketing.com/about

Lain McCanless is the Executive Director of Robbins Nest Media and is known as Chief Storyteller in the marketing industry. He’s a visionary and loves to celebrate other people’s businesses and passions through the lens of marketing. With a degree in Public Relations and Social Media, he is pioneering digital marketing in Branson, Missouri. Outside of his 9 to 5, Lain is a communicator in Evangelism and Leadership in the United States. On a typical evening you can find him spending time with his wife, Aspyn Lee, sitting around a bonfire or playing music. Learn about Robbins Nest Media: https://robbinsnestmedia.com/ Connect with Lain on LinkedIn: https://www.linkedin.com/in/lain-mccanless-563767172/ -------------------------------------- Take 10 minutes to assess your marketing efforts and discover what areas need your focus most. Download our free Marketing Assessment: https://uplinkmarketing.com/free

Mickey Mellen Mickey is the founder and partner of GreenMellen Media and is regarded as the token “tech guy” around the office. With over 14 years of WordPress experience and a passion for helping others, you will often find Mickey leading a North Atlanta-based MeetUp, A Brighter Web. Micky is highly involved in social media and knows the ins and outs of everything from Facebook to Search Engine Optimization and has spoken at many events around the country. You can also find Mickey coaching his daughter’s soccer team, playing softball or enjoying ice cream with his two girls and wife, Kelly. Buy Sapiens: https://www.amazon.com/Sapiens-Humankind-Yuval-Noah-Harari/dp/0062316095 Learn more about GreenMellen: www.greenmellenmedia.com -------- Learn more about Uplink Marketing: uplinkmarketing.com Download our free marketing assessment: uplinkmarketing.com

Freddy is a dad, husband, musician and brand designer. He currently leads the creative team at Stonecreek Church in Milton, GA. To learn more about Freddy and to see his brand work visit mineratl.com. In this episode we discovered a new definition for marketing: "Awakening something within." Listen now: When something awakens within we're moved to action. Marketing in two steps: 1. feeling an emotion 2. communicating that emotion in such a way that causes another to feel emotion to such a degree it drives them to action ----- Learn more about Uplink Marketing: uplinkmarketing.com

Patrick is the Director of Client Success at Uplink Marketing and in this episode we talk through how data impacts marketing and decision making. Learn more about Uplink Marketing: uplinkmarketing.com

Patrick is the Director of Client Success at Uplink Marketing and in this episode we talk through how data impacts marketing and decision making.  Learn more about Uplink Marketing: uplinkmarketing.com

Hudson Phillips is the Creative Director at Uplink Marketing, a digital marketing & branding agency located in Alpharetta, GA.  He also writes films and hosts an online community for screenwriters who want to be a part of a community that helps them get script done. uplinkmarketing.com scriptblast.com

Hey Thunderbird: https://heythunderbird.com/ 👊🏻

In this episode I try to pull out similarities between the Journey and Digital Advertising (Ad-Venture).  Books referenced: The Hero's Journey12 Rules for Life Learn more about Uplink Marketing: uplinkmarketing.com

May your week be full of randomness. And may you rest in the beautiful mystery of perhaps. Chinese parable on YouTube: https://www.youtube.com/watch?v=CzxprrfoEMM Uplink Marketing - uplinkmarketing.com

Recently, I’ve been noticing a trend among the stories told by people I admire.  This episode was inspired by those stories.  May you be willing to let confusion give way to wonder and to practice not-doing. And in doing so find that everything falls into place. May you reign over all things and may sovereignty be your rest.  Onward Trailer: https://www.youtube.com/watch?v=gn5QmllRCn4 Gospel of Thomas Reference: https://wisdomwayofknowing.org/resource-directory/gospel-of-thomas/ Tao Te Ching Reference (Chapter 3): https://www.organism.earth/library/document/tao-te-ching Learn more about Uplink Marketing: uplinkmarketing.com

Some thoughts on vibrations. Excerpt: "You are noise. You are made up of tiny vibrations. Tiny noises. Silence is your substance - your sub-stance. And when you combine your silence with your noise you become sound. Together, you are sound. You are sound that provokes emotion. Your vibrations make people feel. You are a note in The Great Symphony." Read the written version here: https://www.evanchasteen.com/blog/2020/4/29/adding-noise-to-the-silence Quote from the Tao Te Ching: https://www.organism.earth/library/document/tao-te-ching Link to Alan Watts recording: https://www.organism.earth/library/document/tao-of-philosophy-2 Learn more about Uplink Marketing here: https://uplinkmarketing.com Intro Music: "Too Cool" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 4.0 License http://creativecommons.org/licenses/by/4.0/ Songs in order of appearance: Never Stop Instrumental - Tyler Brown WilliamsThis Is Our Time - Cassette DeckInside the Mind - Ryan Taubert

A 5-minute silent meditation.