People You Should Know Podcast

Empowered Media Co.

Have you ever been in a networking environment when a friend points to somebody in the room and says, “You Should Know Each Other.” Marketing entrepreneurs Danny Ferry and David Farwell are embarking on a challenge to answer the question of who are the people they should know and to hear the stories of those people. If you’re somebody who likes to network or is forced to network, a business owner, or an entrepreneur you’ll love this show as we tell the stories of people we all should know, connect their greatness to others, and witness some magic along the way. read less
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Episodes

Ep. 10 - Giving Yourself Room to Grow with Katie Klenk
17-11-2022
Ep. 10 - Giving Yourself Room to Grow with Katie Klenk
"Bloom where you're planted" we frequently hear this expression everywhere. But how can we grow if we don't step beyond our comfort zone? Challenges are part of growth so are mistakes, but it is a stepping stone for us to bloom. We can only find where we should stay if we take a step toward finding it.    Just like what our guest, Katie Klenk, did in changing careers from being an Olympic horse trainer to becoming a real estate agent. The transition was not easy, but it was definitely worth the risk as she is now one of the top real estate agents in South Central Pennsylvania.    In 2022, she was recognized as one of the top six associates at KW Keystone. Homesnap named her among the top fifteen and ranked in the top 15% of sales volume in York and Adams Counties. She has multiple Diamond Circle awards for sales volume exceeding.   In this episode, Katie shares how she had outgrown a particular attitude, a particular stance that she observed in the people she worked with in her firm. She was becoming aware of new values rising to the top and establishing themselves as dominant values that needed to inform how they worked. We also talked about how being a real estate agent is also a business owner.    Timestamp Outline   00:00 - Introduction 01:41 - Welcoming Katie Klenk 02:34 - What Katie can offer you! 04:23 - Katie Shares Her Background 04:43 - Katie's Interest 10:15 - Katie Discusses Her Childhood 11:04 - Values that Influenced Katie 15:01 - How Katie Became a Realtor 19:17 - The difficulty in transitioning from horse training to real estate.   21:31 - Similarities that Katie could transfer from Horse Training to Real Estate. 23:41 - Being a real estate agent is the same as owning a business 27:11 - Support that Brokerages Give to Real Estate Agents 31:34 - How Katie Figures Out the Right Path 35:22 - How Katie's Values Aligned With Her Work 40:00 - Don't Make Assumptions in Doing Business 42:37 - Teach People How To Think Rather Than What to Think 45:58 - Other People's Opinions Don't Matter 51:17 - Adjustments that Katie Makes in Doing Her Work 56:55 - Authenticity: A Value That Helps You In Your Business 58:14 - Katie Leaves Her Encouragement Message 1:01:46 - How to Stand Up For Your Values 1:07:47 - Connect With Katie 1:09:14 - Episode Conclusion
Ep. 4 - You Cannot Be Alone in Business w/ Josh Hall
22-09-2022
Ep. 4 - You Cannot Be Alone in Business w/ Josh Hall
Starting a new business can feel really lonely sometimes. There are a lot of questions that arise and if you aren’t surrounded by people who you know, like, and trust, it can just feel overwhelming. If you’ve felt this way or are currently feeling this way, don’t worry, every entrepreneur has been there. The good news for you is we want to help you AND we can help you skip some of those painful steps! In this episode, we talk with website design business coach and webpreneur Josh Hall. Josh’s story begins when he was working as a cabinet maker for a tour bus company in the late 2000s. We walk through how getting laid off from that job began the journey into entrepreneurship and how he Josh is trying to help his students go from point A to point B without experiencing his mistakes. Josh has gone through the rigors of entrepreneurship and has experienced so much. After getting laid off from his cabinet maker job, he began to dabble in graphic design and eventually made his way to website design. Josh talks about his experiences growing his business through networking and how establishing a local networking group helped him to successfully grow his business. His website design agency: InTransit Studios serviced the Columbus, Ohio region for several years until Josh began to another venture JoshHall.co. As his new venture began to grow, he had to make a decision and eventually sold his website design agency. Josh talks about that process and how he knew it was time to make the move into webpreneurship. This episode is full of practical tips and is based on Josh’s experience throughout the last decade as he went from cabinet maker to website design agency owner and now to website design business coach and course creator. There is so much value in what Josh shares in this episode, and I’m excited that my sphere of influence has the opportunity to get to know my friend Josh Hall.
Ep. 3 - Love, Business, and Privacy w/ Hans Skillrud
15-09-2022
Ep. 3 - Love, Business, and Privacy w/ Hans Skillrud
For 30 years the internet has been a wide open space for innovation, passing of ideas, and exploring the possibilities of human connection. Many named the internet the new Wild West. A place with many possibilities and no regulation. Many great things have been birthed, and our world has certainly changed because of the internet. But along with the good that has come from the internet there has also been bad.   Big corporations such as Facebook and Google have taken your information and used it for their purposes without consumer consent. Information has been sold from one company to the next without any repercussions and the only people who suffered were you....the consumer.   But now....regulation has come to the internet in the form of privacy laws. These laws are a direct result of voter concern about their privacy and what companies are doing with their information.  This is a good thing, but the problem is that each state has its own version of these privacy laws.   For entrepreneurs and business owners, this can add a lot of stress and cost to their business as they try to figure out what policies they need to have on their website.   Thankfully, in this episode, we interview Hans Skillrud of Termageddon. We first heard of Hans from listening to the  @Josh Hall  Website Design podcast. Hans started a company called Termageddon because of the need for an affordable solution for companies as each state passes its own laws.   Hans talks about his early days working for  @Groupon  and how he first got a taste for the digital marketing space in that job.  Eventually, he moved into owning a digital marketing agency and served clients in the Chicago area. Hans provides us with some really good tips on listening and even how to hone in on what customers are saying to you.   We then discuss the idea behind Termageddon and Hans tells us the story of how he met his wife and how trying to solve the privacy law issues led to him meeting his wife Donata. Hans also shares about the moment Termageddon got their big break and how being a guest on the  @The Admin Bar podcast changed EVERYTHING!   This episode is full of inspiring stories and IMPORTANT information for any business owner and/or entrepreneur as we move into a time of more internet regulation.
Ep. 2 - It's About More Than Coffee w/ The Bean Team
08-09-2022
Ep. 2 - It's About More Than Coffee w/ The Bean Team
In this episode, we had the privilege of sitting down with the co-owners of the Belmont Bean, Holly Lanteigne-Marrow and Jason Wehrle, to discuss how they turned an abandoned building into the #1 voted coffee shop in York County two years in a row. Very early in the episode, it becomes very apparent that neither Holly nor Jason planned on opening a coffee shop, but how their willingness to be flexible helped them to ultimately accomplish their goal of creating a diverse space where people are accepted and people from all walks of life can share in their humanity. Holly's journey is very interesting as she details how she had to overcome a failed partnership and also struggle with the sellers of the building. Additionally, she details how she met Jason and opens up about her willingness to not give up on partnerships. Jason shares about his transition from dance parent to partner in the business and how during the pandemic, when local businesses were struggling, a local community of dance parents came around them to ensure their business would continue forward. It's a very humbling conversation about community support for people they care about. This episode takes a look at networking from a very practical standpoint as we detail how those DIRECTLY in your sphere of influence can be the most important people you cultivate relationships with, and how in tough times that network of people can be the difference between making it or folding up shop.