McKinsey on Start-ups

Fuel, a McKinsey company

McKinsey on Start-ups is an original podcast series from Fuel, McKinsey’s startup practice. In each episode, our experts cut through the noise to help startups and investors accelerate growth. We feature conversations with founders/leaders, investors, and industry experts to share the latest perspective across borders and sectors. read less
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Episodes

Base10’s Ade Ajao: A data-driven approach to funding more diverse founders
26-01-2023
Base10’s Ade Ajao: A data-driven approach to funding more diverse founders
On today’s episode of McKinsey on Startups, we talk to Adeyemi Ajao, the cofounder and Managing Partner at Base 10 Partners. The San Francisco-based VC firm focuses on startups bringing automation technology to a variety of sectors in what it calls the Real Economy, including logistics, retail, healthcare, finance, and food. Its investments have included Nubank, Instacart, Figma, and Rappi. While Ade and his co-founder TJ Nahigian take a particular, data-driven approach to choosing their investments, that is far from the most distinctive thing about Ade or Base10. Last year, with the closing of a new $460 million fund, Base10 became the first Black-led venture firm to hit the milestone of having more than $1 billion in assets under management. Ade is half-Nigerian and he grew up in Southern Spain, where he co-founded and eventually sold a company called Tuenti, a social networking site often called the “Spanish Facebook”. He relocated to the West Coast to get his MBA and Stanford, and before co-founding Base10 in 2018, he co-founded and sold another startup, Identified, and was an active investor, helping to launch such successes as Cabify and JobandTalent. Base10 is not formally a diversity-focused investor, but a large share of its investments do happen to be with minority founders, and Ade and the firm spend a lot of time thinking and working to grow the pipeline and increase opportunities in tech for Black and other underrepresented populations. Its Advancement Initiative is a $250 million growth-stage fund that donates 50 percent of returns to HBCUs to fund scholarships for minority students, with several HBCUs also acting as LPs.See www.mckinsey.com/privacy-policy for privacy information
The keys to framing a winning investor pitch
01-12-2022
The keys to framing a winning investor pitch
It wasn’t very long ago that venture capital was so free-flowing it seemed as if any entrepreneur with a half-decent idea could raise an initial round of financing. Those halcyon days are clearly now past us, with inflation, rising interest rates, and slowing economic growth (or full-fledged recession) ushering in a radically different macro funding environment. VCs, angels, and other early-stage investors are much pickier about what new companies they will support, as a renewed focus on profitability and efficient growth is now the order of the day. That means, of course, that the founder’s job of selling their vision to prospective investors is more critical (and arguably challenging) than it has been for a long time. In today’s McKinsey on Start-ups guest episode from the McKinsey Israel on High Tech podcast, host Peleg Dekalo, a consultant in McKinsey’s Tel Aviv office, speaks to two experts about what it takes for entrepreneurs to achieve investor pitch excellence. Carmel Yoeli is the CEO of Atreo, one of Israel’s most successful B2B brand agencies, who works with tech start-ups to develop their strategic narratives and the brands that follow. Luisa Russwurm is a consultant in McKinsey’s tech hub in the firm’s Tel Aviv office, who spends a lot of her time helping young start-ups shape their investor stories. In this discussion, the two of them go deep on a four-part framework to structure an effective investor pitch, the importance of a clear strategic narrative, and other keys to success in selling the start-up vision.See www.mckinsey.com/privacy-policy for privacy information
Operator’s manual: QED’s approach to investing in fintech
06-10-2022
Operator’s manual: QED’s approach to investing in fintech
Read more >    Listen to the podcast (duration: 27:29) >  On this episode of McKinsey on Start-ups, our guest is Mike Packer, a partner at QED Investors, a boutique venture capital firm focused on the fast-growing fintech sector. QED was co-founded by Frank Rotman and Nigel Morris, who was one of the co-founders of Capital One, and QED has taken a similar, data-centric strategic approach to its investing in the next generation of financial services disruptors. With more than $3 billion under management, QED invests in the US and UK but also has a growing presence in Latin America and other emerging markets in Asia and Africa. It has backed well-known fintech players and unicorns, including Credit Karma, SoFi, NuBank and Remitly. Like QED founders as well as other partners, Packer has a background in financial services – at Capital One, where he spent ten years in a variety of roles, including running small business lending. It’s that kind of operational experience that QED believes gives it a distinct advantage in choosing its investments and taking an active role in helping them succeed. Underlying the firm’s philosophy is a belief it can help fintech startups increase their odds of success by reducing the number of contingent probabilities or dependencies involved in the business plan. QED calls this fighting the tyranny of .8 to the power of 5.See www.mckinsey.com/privacy-policy for privacy information
How marketplaces are reshaping ecommerce: Mirakl cofounder Adrien Nussenbaum
19-05-2022
How marketplaces are reshaping ecommerce: Mirakl cofounder Adrien Nussenbaum
Read more >    Listen to the podcast (duration: 33:46) >  Adrien Nussenbaum, cofounder and co-CEO of Mirakl, joins McKinsey executive editor Daniel Eisenberg on this episode. Mirakl, the leading SaaS platform provider in the rapidly growing enterprise marketplace sector, was started in France about a decade ago by Nussenbaum and cofounder and CEO Philippe Corrot, who had sold their previous start-up, a digital gaming marketplace, to French retailer Fnac. The company helps both B2C and B2B companies set up their own online marketplaces, where they can leverage third-party vendors to offer their customers a much wider range of relevant products or services. It now counts more than 300 of the world’s biggest and most well-known enterprises as customers, including Macy’s, Target, Carrefour, Toyota, Siemens, Airbus, and L’Oreal. With more than $100 million in annual recurring revenue and more than $4 billion in transactions conducted over its platforms last year, Mirakl has raised close to a $1 billion in funding over the last few years, putting the company’s valuation squarely in the unicorn category. As Nussenbaum explains, Mirakl views marketplaces and the emerging “marketplace economy” as a way for many brands to start to “regain control of distribution” at a time when a handful of platforms have come to dominate the ecommerce business over the past two decades.See www.mckinsey.com/privacy-policy for privacy information