Paul Colligan

7 Ways The iPod Dramatically Changes Marketing And What You Can Do To Survive

Paul Colligan

11 SONGS • 51 MINUTES • JAN 01 2008

1
Opening
00:55
2
iPod Fun Facts
02:09
3
Overview
01:52
4
The Hack Went Mainstream
05:48
5
The Shuffle Killed the Format
05:14
6
Time Shifting Went From Powerful to Cool
07:24
7
The Playing Field Was Leveled
05:45
8
The Commercial Became Optional
05:31
9
The Consumer Got Control
07:10
10
Media Has Become Intimate
05:20
11
Thrive or Survive?
04:43
℗© 2008 Paul Colligan